Digital Out-of-Home Strategies for Travel & Tourism Marketers

Jul 3, 2019 Aliana Heffernan
According to Think with Google research, 55% of leisure travelers take just 1 or 2 vacations a year, putting considerable thought into planning these trips. With limited vacation days, leisure travelers want to make the most of the trips they take. On the other hand, business travelers adhere to a busy schedule of mid-week flights, with different needs than people ...
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A Cross-Screen Strategy Boosts State Tourism Intent 179%

Feb 26, 2018 Aliana Heffernan
For years, destination marketing has successfully reached millions of tourists, drawing them to exotic and historic locations around the globe. Some destinations sell adventure or relaxation, while others focus on activities available to experience local culture.
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