Get Physical: Digital Out-of-Home Strategies for Health & Fitness Marketing

Jan 9, 2019 Aliana Heffernan
It’s the New Year, which means brands are hot off the holiday season push and ready to explore fresh marketing opportunities. Given consumers’ proclivity to make resolutions around health, wellness and fitness, now is the time to capitalize on this heightened interest. Whether you need to execute a campaign for athletic apparel, wearable tech, fitness equipment, dietary ...
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How A CPG Brand Increased Awareness Among Walmart Shoppers

Nov 9, 2017 Aliana Heffernan
Recently, Vistar helped a well-known antiperspirant brand reach their target customers through digital out-of-home and mobile. Ultimately, Vistar was able to drive awareness, consideration and purchase intent for the antiperspirant brand among their desired audience.
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