Employee Spotlight: Vicki Garcia, Talent Acquisition Manager

Mar 26, 2020 Liliana Aquino
At Vistar, we understand the importance of staying informed and connected. As the COVID-19 situation evolves rapidly, our teams are working hard to provide the most rigorous and reliable information on all things OOH. We know the circumstances will inevitably affect both marketers and media owners, but Vistar is equipped to continue providing all the support we can in any ...
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How Corner Media Leveraged Vistar's Technology to Monetize Their Newly Updated Screens

Mar 25, 2020 Gina Cubillas
At Vistar, we understand the importance of staying informed and connected. As the COVID-19 situation evolves rapidly, our teams are working hard to provide the most rigorous and reliable information on all things OOH. We know the circumstances will inevitably affect both marketers and media owners, but Vistar is equipped to continue providing all the support we can in any ...
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Media Owner of the Month: Volta

Mar 11, 2020 Aliana Heffernan
In the latest installment of Vistar’s monthly interview series, we spoke with Mike Schott, SVP of Media Sales at Volta. Have you ever seen an electric car charging station? Then chances are, you’re already familiar with this fast-growing, eco-friendly company. Below is our Q&A with Mike where we got to know a little bit more about Volta and what makes them such an ...
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Vistar Redefines “the Loop” with Unified Ad Serving

Mar 10, 2020 Kerry Coppinger
First-to-market solution provides outdoor media owners with programmatic and traditional ad scheduling capabilities in one platform Vistar Media, the leading global provider of software for digital out-of-home (DOOH), today announced the launch of unified ad serving. This new solution marries traditional ad scheduling (also known as loop-based) and programmatic ...
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Top 3 Digital Out-of-Home Strategies for Moms, Dads and Grads Advertisers

Mar 5, 2020 Liliana Aquino
Have you started to think of ways your brand can reach consumers around moms, dads, and grads moments this year? Whether you’re looking to target a certain audience with specific messaging or customize your creatives in the time leading up to each celebration, digital out-of-home enables you to implement different strategies based on your marketing needs.
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Topgolf Partnership with Vistar Media Skyrockets Programmatic Ad Sales

Mar 4, 2020 Aliana Heffernan
Topgolf Entertainment Group, a technology-enabled global sports entertainment brand, has become well known for its innovative approach to the driving range. Blending technology with gaming, Topgolf established its presence in the market by creating an immersive experience for golfers and non-golfers, children and adults alike. Yet despite their tech-centric venues, ...
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MaxTV Case Study | Vistar Media

Mar 3, 2020 Kerry Coppinger
Learn how MaxTV's partnership with Vistar quickly resulted in programmatic revenue. 
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Enterprise Software for Out-of-Home Networks

Mar 1, 2020 Kerry Coppinger
Discover the breadth of what Vistar Media has to offer, including: device & content management, ad server & inventory management, supply-side platform (SSP), and more!
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REI Case Study | Vistar Media

Mar 1, 2020 Kerry Coppinger
Discover how REI grew awareness of #OptOutside among current customers and expand that awareness to new audiences.
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Samsung Case Study | Vistar Media

Mar 1, 2020 Kerry Coppinger
Learn how Samsung drove consideration and purchase intent for mobile phones, while also driving in-store visits during a new product launch.
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